When AV Concepts came to Main Path, they had a weak internet presence and were just beginning to look into search engine optimization (SEO) and other ways internet marketing could improve their online presence. Ultimately, they were looking to establish organic growth and—more importantly—they wanted to generate qualified leads that would result in new business opportunities.
Using SEO best practices, Main Path optimized the client’s website with the use of title tags, meta description tags, writing on-page content, H1 tags, alt image attributes, and more. After the on-page optimization was complete, Main Path focused on increasing AV Concept’s backlink profile and internet marketing promotion with various strategies including article marketing, client blogging, guest blogging, marketing graphics and more.
We have seen huge organic increases for AV Concepts through our integrated SEO strategies which involve content marketing, link building and other ongoing efforts to drive sustainable results.