You may be in the middle of navigating a tough year for business in 2022, but it’s worth preparing for the future at the same time.
Preparing marketing and promotional campaigns in advance can allow you to beat your competition and win new customers. And building campaigns around holidays are an excellent way to do this.
By offering loyalty programs, Shein gift cards, and other promotions around these times, you can attract new customers. You may know of classic holidays such as Black Friday and Labour Day, but there are plenty of lesser-known ones to use. Below, we explore five holidays that could help your business.
September 12th, National Video Games Day
This is an excellent day for games stores to capitalize on.
National video games day celebrates video games and the joy and escapism they bring to people every day.
By targeting this day for the promotion of your game, you’re likely to garner added interest from customers.
October 1st, National Coffee Day
The national coffee day is another excellent opportunity for your business.
After all, who doesn’t love coffee?
If you run an eatery or café, you can easily capitalize on this with some free coffee incentives. Starbucks is one of the biggest coffee shops that celebrates this holiday, by giving out free Starbucks coffee.
Alternatively, if you’re running any other form of business, you can grab customers’ attention with coffee outside your store or by running a coffee-themed campaign.
November 1st, World Vegan Day
World vegan day is another important day to target.
With consumers looking towards sustainability and environmental lifestyles these days, you can edge ahead of your competition by showcasing sustainability within your business.
Indeed, this day is the perfect opportunity to show your products off and show consumers what makes your brand different from the rest.
It’ll require some creative marketing, but the opportunity is certainly there.
December 12th, Green Monday
Green Monday is supposedly the best sales day for businesses during December.
The term was coined by eBay to recognize that this day was particularly busy as it’s one of the last opportunities for shoppers to order goods before Christmas.
By capitalizing on this day with promotions and special offers, you can attract new customers.
December 14th, National Free Shipping Day
National free shipping day is an excellent opportunity to entice new and existing customers to shop with you. Offering this reward can seem like a needless way of cutting down your profit, but there are many benefits to offering customers free shipping. By planning this strategy, you could reap the rewards.