December 17th, 2010
Digital Marketing, Pay Per Click
On Dec.6, Google announced the introduction of two new features that will help online advertisers expand their businesses globally – Google Global Market Finder and Google Ads for Global Advertisers. The aim of both of these tools is to allow advertisers to tap into the 1.9 billion people that are online across the globe, and do so in an efficient and effective way. Below are a few highlights of each of these new features:
Google Global Market Finder: Free online tool that helps advertisers identify new markets overseas.
Google Ads for Global Advertisers: Free online tool that brings together Google Global Market Finder, Adwords, Google Translate, and other tools.
Of course, if you are an online advertiser who isn’t looking to expand globally, these tools won’t be of much use to you. But for those businesses looking to break into new markets overseas, and want to target those marketing using Google Adwords, these tools are exactly what you need.
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