Your financial services practice can’t rely on referrals and word of mouth forever. As it grows, it’ll need a real marketing strategy that increases its name recognition and marketplace visibility to draw new prospects who wouldn’t have heard of it otherwise. This means you need to hire a professional marketing firm at great expense, right?…
The awesome power of social media is not something to be underestimated. Platforms like Facebook and TikTok have billions of users worldwide, and this is a potential customer pool that demands to be recognized. If you are not utilising social media marketing for your company already then now is most certainly the time to get…
The marketing industry is incredibly competitive, as thousands of businesses compete to grab consumer’s attention and grow their customer bases. To market your business successfully, you need to stay relevant to your target audience. It’s crucial to consider several aspects to remain relevant in people’s minds, but one of the most important is taking advantage…
Marketing analytics is the study of statistics for marketing objectives. By applying technology and analytical techniques to marketing-related data, businesses may improve their understanding of what drives consumer behavior, perfect their marketing strategy, and maximize their return on investment. This study helps marketers boost the return on marketing investment by identifying what is beneficial for…
Much has been written about the advantages and disadvantages of interstitial ads, but very few know just how they function. In a nutshell, these pop-up ads typically appear between pages on a website. They can be used effectively to generate leads or boost conversions on a site, but they can also be intrusive and interrupt…
Understanding marketing is something that can set a business apart from the rest. However, marketing analysis can be a complex process. And because it is such a complex process and because it offers a plethora of benefits, we are going to discuss it. Namely, in this article, we are going to cover what marketing analysis…
Let’s say you own an outdoor furniture business. Your services include the sale of pool chair, outdoor bench, beach umbrella, etc. Naturally, when you create a website, you expect to increase sales. But how to do that? How to increase traffic on your site and, accordingly, the number of potential customers, you will learn in…
If you’re thinking about starting your own WordPress blog, there are a few things you should know. WordPress is one of the most popular blogging platforms available, and it’s known for being user-friendly and customizable. However, starting a WordPress blog can be a bit overwhelming, especially if you’re not familiar with the platform. That’s why…
Social media should play an important role in every college’s marketing endeavors. The right social media strategies can bring your school to the attention of scores of prospective students, as well as their parents. So, if your current approach to social media marketing – provided, of course, you have one – has failed to produce…
Are you looking to take your Instagram profile to the next level? If so, you’re in luck! In this blog post, we will discuss eight ways that you can grow your Instagram following and improve your marketing strategy. By using these tips, you will be able to connect with more people and build a strong…